With the ongoing rise in anti-2SLGBTQI hate, it is more important than ever to ensure that advocacy efforts are strategic. This step-by-step guide was created to support advocates and organizations in planning and implementing successful communications campaigns. You don’t need to be a communications expert to run an advocacy communications campaign, simply follow this guide and you will be able to lay out a path for an advocacy communications campaign from start to finish.

Companion Resources:
Inclusive Narratives: A Messaging Guide for 2SLGBTQI Advocacy
How Do We Talk About It? A Guide For Having Difficult Conversations

This resource is part of Egale Canada’s work to combat anti-2SLGBTQI hate.
Use Egale’s Rainbow Action Hub to find more resources and tools to combat the rise of anti-2SLGBTQI hate.